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Digital SLR Cyber-shot Photo Printing Handycam Video Editing Software Digital Imaging 123
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KEY TECHNOLOGY DIGITAL SLR Super SteadyShot Inside Stabilisation for EVERY Lens The exclusive Super SteadyShot feature in the A100 adjusts the CCD position in real time to counteract hand and body movement. This lets you take photos that are sharp and blur free even when shooting freehand at slow shutter speeds. Unlike lens-based image stabilisation systems, the A100 has Super SteadyShot built into the camera body itself. So no matter which A100 lens you choose you can enjoy shooting without w
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DIGITAL SLR Bionz Engine Enrich the power of every photo The newly developed Sony Bionz Engine powers image processing for the A100 to ensure that all of the rich colour and detail are as vivid as you remember. The sophisticated algorithm easily handles high-speed, high quality processing to reduce unwanted image noise without degrading resolution or colour integrity. The Bionz engines’ rapid processing capabilities enables the A100 to perform unlimited continuous shooting, at 3 frames per se
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KEY TECHNOLOGY Battery Stamina Digital still cameras and Handycams are portable All Sony Cyber-shot cameras incorporate Sony’s devices. As in any portable device, battery life Real Imaging Processor (RIMP), designed to or stamina is critical. Strangely, battery stamina deliver the ultimate operating efficiency, is often overlooked when purchasing a camera resulting in exceptional battery life. or Handycam. However, once the camera is being used, a buyer soon realises how important battery lif
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Clear Photo LCD Plus Reduced reflection layer Deflection Panel Normal LCD Clear Photo LCD Plus Clear Photo LCD Plus enhances the colour range and As we take photos in millions of pixels, but only see them in hundreds increases the dynamic range and contrast of the image of thousands on the LCD panel, the more accurate your LCD, the more on-screen, allowing you to review your photo more accurately you can judge your shot! accurately. Anti-glare processing makes sure reflected light does not int
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KEY TECHNOLOGY CYBER-SHOT Real Imaging Processor – RIMP Sony’s exclusive image processing system intelligently enhances your shooting experience in three important ways: High Speed Performance Lightning fast start-up times, high speed image display, faster burst shooting and shorter shutter lag times mean the camera Real Imaging is ready to go when you are. Processor chip Long Battery Life Reduces power consumption for longer shooting and viewing time. Use your camera for longer. Great Picture
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CYBER-SHOT MPEG Movie VX (Standard/Fine) All Cyber-shot models can record continuous MPEG movies with sound up to the capacity of your Memory Stick. Quality settings can be selected to suit different applications, from video for email to high-resolution, 30 frames per second, high-quality movies that will playback on a standard TV at full screen in near TV quality. MPEG Movie VX (Standard) 16.6 frames per second at 640 x 480 image size MPEG Movie VX (Fine) 30 frames per second (requires Memory S
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KEY TECHNOLOGY DIGITAL IMAGING Accessories Polarisation Filter A polarisation filter can reduce reflections from glass and water surfaces. It can also increase the contrast of blue sky or reduce colour overlap by cutting reflections when shooting under bright sunlight. Without polarisation filter With the polarisation filter ND Filter In extremely bright light your pictures may still be overexposed. Use a Neutral Density (ND) Filter to reduce the brightness level. Without an ND filterWith an ND
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HANDYCAM Which Format Should I Choose? Handycam offers excellent versatility for various applications. The following is a good rule of thumb for which format suits what application and user. High Definition Digital Versatile Disc HDD For those seeking the best possible picture For those seeking the ultimate in convenience For those seeking longer recording times and quality available in consumer camcorders. and compatibility – instant DVDs without the fast transferring to computer for editing or
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KEY TECHNOLOGY HANDYCAM DVD Formats Sony DVD Handycams offer you a wide choice of formats. Choose from DVD-R, DVD-RW or DVD+RW depending on which format best suits your needs. Enjoy the flexibility of recording up to 120 minutes (LP mode) on a double-sided disc or up to 60 minutes (LP mode) on a single-sided disc. 8cm DVD-R (1.4GB/2.8GB) 8cm DVD-RW (1.4GB/2.8GB) 8cm DVD+RW (1.4GB/2.8GB) Creates a DVD menu and is In-camera editing when recording Playback instantly with no designed for single us
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HANDYCAM Smooth Slow Record Smooth Slow Record allows you to record fast action scenes and play them back smoothly in slow motion. It can be used to analyze a golf swing or tennis stroke. Three seconds of footage is recorded at a Higher (100fps) frame rate and then played back over 12 seconds at normal speed (25fps). The net result is that the motion is slowed down to quarter speed without any of the jerkiness that would usually occur. You can even decide to record the 3 seconds of footage afte
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KEY TECHNOLOGY HANDYCAM Easy Button Sometimes using the many menu functions and features of your Handycam can be confusing, especially if you’re new to digital video cameras. With the touch of a button, you can turn your Handycam into Easy Mode. The letters on the screen double in size, making the on-screen display easier to see and the advanced menu system is replaced with basic functions so that all you need to do is record! This is great for families with different experience levels – anyone
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HANDYCAM LCD Zoom / Record Zoom and Record on your LCD Frame Did you know that you can zoom in/out as well as stop and start your recordings using buttons located on the LCD frame of your Handycam? This is especially useful when you shoot from low or high angles as you don’t need to struggle with buttons that can sometimes feel awkward to use. By using the buttons located on the LCD frame you also help to stabilise your camera, making your video recordings smooth and steady. Convenient zoom
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DSLRA100KB 10.2MP DIGITAL SLR A100 SINGLE LENS KIT $1749.00 * q ✔ Super SteadyShot Inside for in-body image stabilisation q ✔ Dual Anti-Dust System with Anti-Static Coating and Anti-Dust Vibration Mechanism ✔ 10.8 Mega Pixel APS-C Sensor (10.2 Mega Pixel effective) ✔ Continuous Shooting at 3 frames per second and unlimited JPEG Capture† q ✔ Long Life Battery Stamina (approx. 750 shots) q ✔ Bionz Engine for powerful image processing q ✔ 18-70mm DT¤ Zoom Lens FEATURES � Image quality modes: S
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SAL1870 SAL75300 † SONY DT 18-70MM/ SONY 75-300MM/ F3.5-5.6 ZOOM LENS F4.5-5.6 ZOOM LENS $299.00 * $399.00 * FEA TURES FEATURES � General purpose high quality standard � Lightweight, compact telephoto zoom lens for APS format DSLR zoom lens � 27-105mm 35mm equivalent � 112.5-450mm equivalent 35mm focal length focal length on an APS format DSLR � Can be widely used for everyday � Circular Aperture snapshots or portraits � Distance Encoder � Aspherical lenses and ED (Extra low Dispersion
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SAL14TC SAL20TC 1.4 X TELE-CONVERTER 2.0 X TELE-CONVERTER $899.00 * $899.00 * FEATURES FEATURES � Extends focal length of compatible lenses � Extends focal length of compatible lenses by 1.4x magnification by 2x magnification � Reduces number of lenses needed to � R educes number of lenses needed to cover a wider range of subjects cover a wider range of subjects � Reduces lens speed by 1 stop � R educes lens speed by 2 stops � Compatible with SAL70200G, � Compatible with SAL70200G, SAL300
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SAL35F14G SONY 35MM/F1.4 G-SERIES LENS $2499.00 * FEATURES SPECIFICATIONS � W ide angle, fast F1.4 lens offering a � Aperture Blades : 9 63° angle of view � Minimum Aperture : 22 � Achieves high contrast and high � Minimum Focus (m) : 0.30 resolution detailing across the entire � Filter Diameter (mm) : 55 image due to the glass moulded � Focal Length : 35mm aspherical lens � Equivalent 35mm Focal Length � Wide diameter F1.4 produces a powerful when mounted on an APS format performanc
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SAL1680Z † CARL ZEISS DT 16-80MM/F3.5-4.5 VARIO-SONNAR T* LENS $1249.00 * FEA TURES SPECIFICATIONS � High quality, compact size 5x � A perture Blades : 7 Carl Zeiss zoom standard zoom lens � Minimum Aperture : 22-29 with super wide 24mm-120mm � Minimum Focus (m) : 0.35 (35mm equivalent) range � F ilter Diameter (mm) : 62 � Uses two glass moulded aspherical lenses � F ocal Length : 16-80mm delivering high picture quality across the � Equivalent 35mm Focal Length : entire zoom range
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SAL16F28 SONY 16MM/F2.8 FISHEYE LENS $1399.00 * FEATURES SPECIFICATIONS � F isheye lens with corner-to-corner 180° � Aperture Blades : 7 angle of view � Minimum Aperture : 22 � Deep depth o f field with exaggerated � Minimum Focus (m) : 0.20 sense of perspective and powerful � Filter Diameter (mm) : 4 integrated filters deformation effects � Focal Length : 16mm � Crisp images from infinity to 20cm, � Equivalent 35mm Focal Length even at wide apertures when mounted on an APS format
